Yamaha YDS-150 Digital Saxophone, THR-II Guitar Amp Selected for Red Dot and iF Design Awards
Yamaha Wins Multiple World-Renowned German Design Awards
- YDS-150 Chosen for Red Dot: Best of the Best -
The Red Dot Design Award is a German design award hosted by the Design Zentrum Nordrhein Westfalen that is highly respected around the world and comprises three categories: Product Design, Brands & Communication Design, and Design Concept. This latest win brings Yamaha's total number of Red Dot Design Awards to 26 since it began submitting entries in 1997. Following in the footsteps of the SB-7 SILENT Brass™ system (1997), SVC-200 Silent Cello™ (2000), and Revstar electric guitar (2017), the selection of the YDS-150 for the Red Dot: Best of the Best award brings the total number of top awards received to four.
The iF Design Award, hosted by iF International Forum Design GmbH, has been recognized as an arbiter of quality for exceptional design for 68 years. The iF label is renowned worldwide for outstanding design services, and the iF Design Award is one of the most important design prizes in the world. Since 1999, Yamaha has received iF Design Awards for 17 of its designs, and these two new awards now bring the total to 19.