"Sharing Passion & Performance" at Prolight+Sound and Musikmesse 2017
As the world's largest musical instrument manufacture, we will launch variety of new products with new technology at Frankfurt Messe "Portalhaus" from 5th April to 8th April. Performances from the highly-respected artists, product presentations from demonstrators and product specialists will be given to all guests of Yamaha booth in order to communicate our value under good collaboration with our group company such as Boesendorfer, Steinberg , Line 6 and NEXO.
We also participate Prolight+Sound 2017 at Frankfurt Messe from 4th April to 7th April.
Message from Mr Thomas Schöpe, President of Yamaha Music Europe GmbH
Through the introduction of new products and services at Prolight+Sound and Musikmesse 2017, we will embody our corporate slogan "Sharing Passion & Performance" with all Yamaha staffs, dealers, end-users and artists.
Following this, we will communicate our strong Yamaha brand values to our dealer network as well as to end customers and institutions. We would like to create excitement with all guests have visited Prolight+Sound and Musikmesse 2017, and continue to contribute to the activation of the European musical instrument industry.
Main theme of each product category
Piano
Launch new Premium piano "SX series", as well as highlighting Disklavier & TransAcoustic technology and flagship models "CF series" and Boesendorfer "280/214VC"
Electronic Keyboard
Launch new Clavinova CLP600 series, new portable keyboards PSR-E263/PSRE363/PSREW300/DD75 as well as promoting the enjoyment of Apps
Band & Orchestral
Launch new Xeno Artist Model Trumpet YTR-9445NYS-YM, new Silent Violin YSV-104 and new concept wind-instrument called "Venova".
Pro Music
Launch new "A series" guitar, "Yamaha drums 50th anniversary kit" and entry range "Rydeen". Line 6 guitar processor "Helix LT" and modeling guitar " Variax Shuriken".
Professional Audio
Launch significant updates to several products such as RIVAGE PM10 digital mixing system and TF Series digital mixers, as well as highlighting the benefits of its most recently-launched loudspeakers.
*Notes:
・ Rollouts of the products and services mentioned above will differ depending on country and region.
About Yamaha Corporation
Since its founding in 1887, the Yamaha Group has developed its business activities focusing on musical instruments, audio products, Yamaha music schools, and other products and services related to sound and music. We are pleased, indeed, that Yamaha touches on the lives of and brings joy to so many people around the world.