Yamaha Canada Kick-Off!
![Alan Frew signs a copy of his book The Action Sandwich for President Kenichi Matsushiro](/en/files/news_events/en_CA/2014/yamaha-canada-kick-off/image001.jpg)
On April 21, Yamaha Canada Music Ltd. held its annual Kick-off at the Toronto Don Valley Hotel. Attended by staff from across Canada, the day began with a general assembly to discuss challenges and growth opportunities for the upcoming fiscal year under the theme “One Yamaha.”
![Alan Frew entertains the YC crowd!](/en/files/news_events/en_CA/2014/yamaha-canada-kick-off/image003.jpg)
The afternoon breakout sessions included presentations by Key Accounts Manager Paul Bawcutt on the latest AV apps and two demonstrations: Product Manager Mike Voelkel covered the P-250 Digital Keyboards and iPhone apps, Product Marketing Manager Sean Browne the latest iPhone apps for the DTX450 Electronic Drum Kit. Highlight of the breakout sessions was a drum circle that had the staff moving and shaking to the beat of their own drums.
The evening was capped with dinner and a motivational speech and performance by renowned artist Alan Frew, lead singer of the award-winning Canadian band Glass Tiger.